Illustrations & Videos August 6, 2024

Sangriento—Music Video

Task

Produce an animated music video

Context

Sangriento is a symphonic metal band based in Singapore, set to release their new single ‘Destiny’ in August 2024. We were commissioned to create an animated music video for the track.

Concept

Following their 2019 Blood Pact arc, Sangriento returned with their 2024 single ‘Destiny,’ marking the start of a new chapter that would seamlessly tie together their upcoming 2025 concept album and comic series into a unified artistic narrative.

Production

Sangriento dropped their single ‘Destiny’ on August 2, 2024, available on Spotify. The music video premiered on August 6, 2024.

Team

Illustration

Christal J. Kuna

Animation and Motion Graphics

Li En Chan

Testimonial

Music Video

We worked with Li En from WOWCARDSTUDIO to produce a music video for a single (``Destiny``) from our upcoming album (``Blood Moon``, by the band Sangriento). Our album is a mixed-media project, with hand-drawn comic book chapters by drummer Christal telling the story alluded to by each song in the album. For this music video, we requested Li En to propose and implement a lyrics video that used art from the comic to tell a narrative consistent with both the song itself as well as the overarching story of the album. We felt that Li En did an amazing job on bringing the band's vision to life. Not only was he supportive and keen on animating the artwork from our comic book, he also provided very regular and detailed updates, constantly checking in with the band to ensure that the animation was on track and in alignment with how we envisioned it. He took a meticulous approach to this project and consulted the band to ensure that the characters were depicted consistently throughout the video. Additionally, while he took the initiative to lead the creative direction of this project, he was also receptive and open to suggestions and revisions - and even nicely animated many subtle little details from the art! We're looking forward to working with him again in future!

Nic

Sangriento

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